LeTip, like BNI, is a business referral network — chapters meet weekly over breakfast or lunch, only one business per profession is accepted into a chapter, and members hand each other pre-qualified referrals ("tips"). eHandshake covers the same category-exclusive local referral idea online, and also writes and publishes your posts and gets a local team to amplify them. It is a complement to LeTip, not a replacement.
| LeTip | eHandshake | |
|---|---|---|
| Referral speed | ||
| Finding the right pro, right now | Wait for a tip, mostly at the weekly meeting | One tap finds the right pro. Your team first, then nearby |
| A referral when someone needs you | Often the next weekly meeting | A teammate sends your post today, on WhatsApp, Messenger or email |
| Who makes the first move | You wait for tips to come to you | Your posts reach your teammates’ customers before they need you |
| Your network | ||
| Who is on your team | Whoever joins your chapter | Matched to your industry, near you |
| One business per trade | One member per profession | One per specialty. The specialists of your field can join too |
| Meetings | Weekly, with attendance rules | Optional. Built-in meeting scheduler |
| Your marketing | ||
| Who creates your marketing | You do | AI writes it for your profession. We give you unlimited new ideas. We hand you the graphics and we will even build a landing page for you |
| Where your posts appear | Not a posting tool | Your own Facebook, Instagram, LinkedIn, X, YouTube and TikTok pages |
| Who sees them | Your chapter, at the meeting | Your teammates’ customers, friends and family |
| A landing page for your content | Not part of it | Built for you if you don’t have one |
| What to post, when and where | You work it out | A playbook for your profession |
LeTip's value is disciplined weekly referral exchange among non-competing businesses. eHandshake is online-first and adds the done-for-you content plus local amplification LeTip does not include. They complement each other well.
eHandshake writes and publishes your posts, then a team of local businesses amplifies and refers you. Build a free playbook for your profession in seconds.
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