Social media playbook

How Employment Law Firm should use social media to bring in customers

Consistently sharing expert insights helps build trust and positions the firm as a reliable resource for employment law guidance.

Where to post

LinkedInEmployment law firms thrive on professional networking and B2B client engagement.
FacebookFacebook supports community outreach and client testimonials for local presence.
YouTubeEducational videos and case studies perform well to build trust and authority.
RedditNiche Q&A communities allow firms to engage in legal discussions and lead generation.

When to post

Best timeWeekday mornings, 8-10am
How often1-2 posts/week

What to post

Your highest-leverage content: Clear answers to common employment law questions.

Content angles that work for Employment Law Firm:

Sample post

Are You Protected? What Every Employee Should Know About Workplace Rights
Many workers don’t realize their rights until it’s too late. Here’s what you need to watch for to stay protected at work...
Image: professional photo of the attorney consulting with a client

How eHandshake actually gets Employment Law Firm more customers

eHandshake is two tools in one system:

Consistent local content plus a business referral network of the companies around you is how Employment Law Firm turn an online presence into paying customers.

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Put both halves to work for your business

eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.

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