Social media playbook
How Sliding Doors Service should use social media to bring in customers
Consistent social media presence helps build local trust and shows expertise, making customers more likely to choose your sliding door service.
Where to post
FacebookLocal service businesses thrive on Facebook for community engagement and customer reviews.
InstagramVisual before/after photos of sliding door repairs attract homeowner interest.
NextdoorHyper-local neighborhood platform ideal for home service lead generation.
YouTubeHow-to videos and service demonstrations build trust and expertise.
TikTokShort repair clips can engage younger homeowners but less common for this trade.
When to post
Best timeWeekday evenings, 6-9pm
How often2-3 posts/week
What to post
Your highest-leverage content: Before-and-after sliding door repairs.
Content angles that work for Sliding Doors Service:
- Customer success stories
- Maintenance tips and quick fixes
- Behind-the-scenes repair process
- Common sliding door problems explained
Sample post
See How We Transformed This Stuck Sliding Door in Just One Visit!
Tired of sliding doors that jam or won’t close properly? Watch how a simple repair brought this door back to smooth operation...
Image: before and after sliding door photos
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