Social media playbook

How IT Managed Services should use social media to bring in customers

Consistently sharing expertise and client results builds credibility and trust with business clients seeking reliable IT support.

Where to post

LinkedInB2B networking and professional case studies dominate IT managed services presence.
YouTubeTutorials, demos, and explainer videos perform well for IT service education.
RedditNiche IT communities engage in Q&A and problem-solving discussions.
FacebookLocal business pages and client testimonials help build trust.
XTech news and quick updates attract IT professionals and SMB clients.

When to post

Best timeWeekday mornings, 8-10am
How often2-3 posts/week

What to post

Your highest-leverage content: Client success stories and problem-solving case studies.

Content angles that work for IT Managed Services:

Sample post

How We Helped a Local Business Prevent a Costly Cyberattack
Discover the simple steps we took to secure their network before disaster struck and what every business should know about cyber threats...
Image: photo of owner with client or network setup

How eHandshake actually gets IT Managed Services more customers

eHandshake is two tools in one system:

Consistent local content plus a business referral network of the companies around you is how IT Managed Services turn an online presence into paying customers.

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Put both halves to work for your business

eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.

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