Social media playbook

How Moving & Relocation Company should use social media to bring in customers

Consistent local social media presence builds trust and helps customers feel confident choosing your moving service.

Where to post

FacebookLocal service promotions and customer reviews drive strong engagement.
InstagramBefore/after moving photos and short videos showcase professionalism.
NextdoorHyper-local lead generation is ideal for neighborhood moving services.
TikTokShort, engaging moving tips and behind-the-scenes content attract local customers.
YouTubeHow-to and packing tutorial videos build trust and authority.

When to post

Best timeWeekday mornings and early evenings, 8-10am and 5-7pm
How often2-3 posts/week

What to post

Your highest-leverage content: Before-and-after move transformations.

Content angles that work for Moving & Relocation Company:

Sample post

See How We Made This Move Stress-Free for the Johnson Family!
Watch the transformation from packed boxes to a happy new home — discover our top moving tips you won't want to miss...
Image: before and after photos of a recent move

How eHandshake actually gets Moving & Relocation Company more customers

eHandshake is two tools in one system:

Consistent local content plus a business referral network of the companies around you is how Moving & Relocation Company turn an online presence into paying customers.

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Put both halves to work for your business

eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.

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