How Flooring Contractor should use social media to bring in customers
Showing up consistently on social helps build trust and showcases quality work to local homeowners considering flooring projects.
Where to post
FacebookLocal service promotions and customer reviews thrive on Facebook for flooring contractors.
InstagramBefore-and-after photos and project showcases perform well visually on Instagram.
TikTokShort videos demonstrating installation processes and transformations engage users.
YouTubeDetailed tutorials and case studies attract DIYers and potential clients.
NextdoorHyper-local lead generation is effective for neighborhood flooring services.
When to post
Best timeWeekday mornings, 8-10am
How often2-3 posts/week
Best daysTue, Thu, Sat
Time windowsMorning (8-10am) · Evening (6-8pm)
What to post
Your highest-leverage content: Before-and-after flooring transformations.
Content angles that work for Flooring Contractor:
Flooring maintenance tips
Material comparisons and benefits
Customer testimonials and project stories
Seasonal flooring care advice
A post idea to steal
5 Easy Ways to Keep Your Hardwood Floors Looking New
Want your hardwood floors to stay beautiful for years? Here are my top 5 simple maintenance tips you can do at home!
Sample post
Transform Your Living Room with Stunning New Floors
Check out this incredible before-and-after of a recent flooring project that completely changed the space...
Image: before and after flooring installation photo
How eHandshake actually gets Flooring Contractor more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Flooring Contractor turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.