Social media playbook

How Marine Sales & Repair Services should use social media to bring in customers

Showing up on social helps build trust and keeps your service top-of-mind for local boat owners needing repairs or sales.

Where to post

FacebookLocal service promotions and customer reviews thrive on Facebook for marine repair businesses.
InstagramVisual before/after photos and videos of repairs and boat sales perform well on Instagram.
YouTubeHow-to videos and detailed repair walkthroughs attract enthusiasts and customers.
NextdoorHyper-local lead generation for marine services in coastal and lakeside neighborhoods.
TikTokShort engaging clips of repairs and boat features can reach younger boating audiences.

When to post

Best timeWeekday afternoons, 1-4pm
How often2 posts/week

What to post

Your highest-leverage content: Before and after repair transformations.

Content angles that work for Marine Sales & Repair Services:

Sample post

See How We Brought This Boat Back to Life!
From engine troubles to smooth sailing, watch the transformation unfold in our latest repair project...
Image: before and after photos of a repaired boat

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