Social media playbook

How Auditing Firm should use social media to bring in customers

Consistent social presence builds credibility and educates potential clients about the value of professional auditing.

Where to post

LinkedInProfessional networking and B2B content make LinkedIn ideal for auditing firms.
FacebookFacebook supports local business presence and client engagement for small auditing firms.
YouTubeEducational videos and explainer content perform well for auditing topics.
XX is used for industry news and thought leadership but less for small auditing firms.

When to post

Best timeWeekday mornings, 8-10am
How often2 posts/week

What to post

Your highest-leverage content: Explainer videos on audit benefits.

Content angles that work for Auditing Firm:

Sample post

Why Your Business Needs an Audit This Year
Many business owners overlook audits, but they can uncover hidden risks and opportunities that impact your bottom line...
Image: professional photo of the auditor explaining reports to a client

How eHandshake actually gets Auditing Firm more customers

eHandshake is two tools in one system:

Consistent local content plus a business referral network of the companies around you is how Auditing Firm turn an online presence into paying customers.

More playbooks

Browse all playbooks ›

Put both halves to work for your business

eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.

Build my free playbook