How Exec Assistant should use social media to bring in customers
Consistently sharing expertise and reliability builds trust with busy professionals who value dependable executive assistance.
Where to post
LinkedInProfessional networking and B2B connections are key for executive assistants.
XQuick professional updates and industry news sharing suits executive assistants.
FacebookGroups and community engagement for administrative professionals are active here.
ThreadsEmerging platform for text-based professional conversations linked to Instagram.
When to post
Best timeWeekday mornings, 7-9am
How often3-4 posts/week
What to post
Your highest-leverage content: Productivity tips and executive support hacks.
Content angles that work for Exec Assistant:
Time management strategies
Behind-the-scenes of executive support
Tools and apps for efficiency
Client success stories and testimonials
Sample post
How I Keep My Executive’s Day Running Smoothly — Even When Things Get Crazy
Ever wonder what it really takes to manage a CEO’s calendar flawlessly? Here’s a peek into my top time-saving secrets that keep everything on track...
Image: your workspace with planner and laptop
How eHandshake actually gets Exec Assistant more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Exec Assistant turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.