Social media playbook
How Exec Assistant should use social media to bring in customers
Consistently sharing expertise and reliability builds trust with busy professionals who value dependable executive assistance.
Where to post
LinkedInProfessional networking and B2B connections are key for executive assistants.
XQuick professional updates and industry news sharing suits executive assistants.
FacebookGroups and community engagement for administrative professionals are active here.
ThreadsEmerging platform for text-based professional conversations linked to Instagram.
When to post
Best timeWeekday mornings, 7-9am
How often3-4 posts/week
What to post
Your highest-leverage content: Productivity tips and executive support hacks.
Content angles that work for Exec Assistant:
- Time management strategies
- Behind-the-scenes of executive support
- Tools and apps for efficiency
- Client success stories and testimonials
Sample post
How I Keep My Executive’s Day Running Smoothly — Even When Things Get Crazy
Ever wonder what it really takes to manage a CEO’s calendar flawlessly? Here’s a peek into my top time-saving secrets that keep everything on track...
Image: your workspace with planner and laptop
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