Social media playbook

How Landscape Maintenance Company should use social media to bring in customers

Consistent local social media presence builds trust and keeps your landscaping services top of mind when neighbors need maintenance.

Where to post

FacebookLocal community engagement and photo updates of projects perform well for lead generation.
InstagramVisual before/after photos and short videos showcase landscaping work effectively.
NextdoorHyper-local platform ideal for neighborhood-based service discovery and referrals.
TikTokShort, engaging videos of maintenance tips and transformations attract local interest.
YouTubeLonger tutorials and case studies help build credibility and customer trust.

When to post

Best timeWeekday mornings, 7-9am
How often2-3 posts/week

What to post

Your highest-leverage content: Before and after yard transformations.

Content angles that work for Landscape Maintenance Company:

Sample post

See How We Transformed This Backyard in Just One Day!
From overgrown to immaculate—discover the simple steps we took to revive this yard and how we can do the same for yours...
Image: before and after photo of a recently maintained yard

How eHandshake actually gets Landscape Maintenance Company more customers

eHandshake is two tools in one system:

Consistent local content plus a business referral network of the companies around you is how Landscape Maintenance Company turn an online presence into paying customers.

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Put both halves to work for your business

eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.

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