How Car Dealership should use social media to bring in customers
Consistent social media presence builds trust and keeps your dealership top of mind when customers are ready to buy.
Where to post
FacebookCar dealerships use Facebook for local advertising and customer engagement with photos and promotions.
InstagramInstagram is popular for showcasing vehicle photos and short videos to attract buyers.
TikTokTikTok is growing for car dealerships to share engaging short videos and behind-the-scenes content.
YouTubeYouTube is used for detailed vehicle reviews and virtual tours by dealerships.
XX is used for quick updates, promotions, and customer interaction in the auto sales community.
When to post
Best timeWeekday afternoons, 1-4pm
How often3-4 posts/week
Best daysTue, Wed, Thu, Fri
Time windowsAfternoon (1-3pm) · Early Evening (5-7pm)
What to post
Your highest-leverage content: Showcase new arrivals with key features.
Content angles that work for Car Dealership:
Customer testimonials and success stories
Car maintenance tips and advice
Special deals and financing options
Behind-the-scenes dealership insights
A post idea to steal
5 Quick Tips to Keep Your Car Running Smoothly
Want your car to stay reliable longer? Here are my top 5 easy maintenance tips you can do yourself!
Sample post
Check Out This Stunning New SUV Just In!
Looking for a reliable ride with style and comfort? This SUV has all the features you want and more…
Image: photo of the new SUV on the lot
How eHandshake actually gets Car Dealership more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Car Dealership turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.