How Car Dealership should use social media to bring in customers
Consistent social presence builds trust and keeps the dealership top-of-mind for local buyers.
Where to post
FacebookCar dealerships use Facebook for local advertising and customer engagement with photos and promotions.
InstagramInstagram is popular for showcasing vehicle photos and short videos to attract buyers.
TikTokTikTok is growing for car dealerships to share engaging short videos and behind-the-scenes content.
YouTubeYouTube is used for detailed vehicle reviews and virtual tours by dealerships.
XX is used for quick updates, promotions, and customer interaction in the auto sales community.
When to post
Best timeWeekday afternoons, 12-3pm
How often3-4 posts/week
What to post
Your highest-leverage content: Car showcase with key features.
Content angles that work for Car Dealership:
New arrivals and special deals
Customer testimonials and stories
Behind-the-scenes dealership life
Car maintenance tips and FAQs
Sample post
Just Arrived: Sleek 2024 Sedan Ready for You!
Discover the features that make this sedan stand out from the crowd — comfort, tech, and style all in one ride...
Image: photo of the new car model on the lot with a clean background
How eHandshake actually gets Car Dealership more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Car Dealership turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.