Social media playbook
How Digital Marketing Agency should use social media to bring in customers
Consistent social media presence builds credibility and attracts clients by demonstrating proven marketing expertise.
Where to post
LinkedInB2B networking and sharing case studies drives agency client acquisition.
InstagramShowcasing creative campaigns and client work through visuals and reels.
FacebookCommunity building and targeted ads for local and small business clients.
YouTubeEducational content and tutorials establish authority and attract leads.
TikTokShort-form creative content to demonstrate trends and agency creativity.
When to post
Best timeWeekday mornings, 8-10am
How often3-4 posts/week
What to post
Your highest-leverage content: Client success stories and case studies.
Content angles that work for Digital Marketing Agency:
- Before and after campaign results
- Marketing tips and hacks
- Behind-the-scenes agency work
- Client testimonials and reviews
Sample post
How We Boosted Local Sales by 40% in 3 Months
Discover the key strategies behind our latest client’s rapid growth and how you can apply them to your business...
Image: before and after campaign performance graph
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