Social media playbook
How Plumbing Contractor should use social media to bring in customers
Showing up on social helps build local trust and keeps your plumbing services top-of-mind when emergencies arise.
Where to post
FacebookLocal service promotions and customer reviews thrive on Facebook for plumbers.
TikTokShort before/after videos and DIY tips perform well for plumbing contractors.
InstagramVisual content of projects and tools helps engage potential clients.
NextdoorHyper-local lead generation is effective for neighborhood plumbing services.
YouTubeDetailed how-to videos and troubleshooting guides attract DIY homeowners.
When to post
Best timeWeekday mornings, 7-9am
How often2-3 posts/week
Best daysMon, Wed, Fri
Time windowsMorning (7-9am) · Evening (6-8pm)
What to post
Your highest-leverage content: Simple DIY plumbing maintenance tips.
Content angles that work for Plumbing Contractor:
- Preventing common leaks at home
- Signs you need a professional plumber
- Energy and water-saving plumbing upgrades
- Emergency plumbing quick fixes
A post idea to steal
3 Easy Ways to Prevent Kitchen Sink Leaks
Want to avoid costly repairs? Here are my top 3 simple tips to keep your kitchen sink leak-free and running smoothly!
Sample post
How to Spot a Hidden Water Leak Before It Causes Damage
Water leaks can silently cause big problems—learn the warning signs you shouldn’t ignore to protect your home’s plumbing...
Image: close-up photo of a dripping pipe or water stain
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