Social media playbook

How Plumbing Contractor should use social media to bring in customers

Showing up on social helps build local trust and keeps your plumbing services top-of-mind when emergencies arise.

Where to post

FacebookLocal service promotions and customer reviews thrive on Facebook for plumbers.
TikTokShort before/after videos and DIY tips perform well for plumbing contractors.
InstagramVisual content of projects and tools helps engage potential clients.
NextdoorHyper-local lead generation is effective for neighborhood plumbing services.
YouTubeDetailed how-to videos and troubleshooting guides attract DIY homeowners.

When to post

Best timeWeekday mornings, 7-9am
How often2-3 posts/week
Best daysMon, Wed, Fri
Time windowsMorning (7-9am) · Evening (6-8pm)

What to post

Your highest-leverage content: Simple DIY plumbing maintenance tips.

Content angles that work for Plumbing Contractor:

A post idea to steal

3 Easy Ways to Prevent Kitchen Sink Leaks
Want to avoid costly repairs? Here are my top 3 simple tips to keep your kitchen sink leak-free and running smoothly!

Sample post

How to Spot a Hidden Water Leak Before It Causes Damage
Water leaks can silently cause big problems—learn the warning signs you shouldn’t ignore to protect your home’s plumbing...
Image: close-up photo of a dripping pipe or water stain

How eHandshake actually gets Plumbing Contractor more customers

eHandshake is two tools in one system:

Consistent local content plus a business referral network of the companies around you is how Plumbing Contractor turn an online presence into paying customers.

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Put both halves to work for your business

eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.

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