Social media playbook

How Industrial X-ray inspection should use social media to bring in customers

Consistently sharing expert insights helps build trust with industrial clients who rely on proven quality assurance.

Where to post

LinkedInLinkedIn connects with industry professionals and decision-makers who trust technical insights and case studies.
FacebookFacebook groups and local business pages help reach local manufacturers and engineers seeking trusted service providers.
YouTubeYouTube allows sharing detailed demonstrations and explanations that build credibility and educate potential clients.
NextdoorNextdoor can help generate local leads in industrial areas by building neighborhood trust.

When to post

Best timeWeekday mornings, 8-10am
How often1-2 posts/week
Best daysTue, Thu
Time windowsMorning (8-10am) · Evening (6-8pm)

What to post

Your highest-leverage content: Showcase inspection success stories.

Content angles that work for Industrial X-ray inspection:

A post idea to steal

5 Ways Industrial X-ray Saves Your Production Line
Worried about hidden defects slowing your operations? Here’s how industrial X-ray inspection keeps your production running smoothly.

Sample post

How We Detected a Critical Defect Before It Cost Thousands
Discover the story of a hidden flaw we found that saved a client from major downtime and expenses...
Image: X-ray image highlighting the defect

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