Social media playbook

How Grease Reclamation Service should use social media to bring in customers

Showing up on social helps build trust with local businesses and residents who want responsible and reliable grease disposal services.

Where to post

NextdoorLocal businesses offering environmental and waste services gain trust through neighborhood recommendations and local visibility.
FacebookCommunity groups and local business pages help connect with commercial clients and residents interested in sustainable waste disposal.
LinkedInProfessional networking with restaurants and foodservice businesses who need grease management solutions.

When to post

Best timeWeekday mornings, 8-10am
How often1-2 posts/week
Best daysTue, Thu
Time windowsMorning (8-10am) · Evening (6-8pm)

What to post

Your highest-leverage content: Tips for safe and eco-friendly grease disposal.

Content angles that work for Grease Reclamation Service:

A post idea to steal

3 Easy Steps to Prepare Your Grease for Pickup
Want to make sure your grease is ready for safe recycling? Here are my top 3 simple steps to get it prepped and help the environment!

Sample post

Why Proper Grease Disposal Saves Your Plumbing—and the Planet
Did you know that improper grease disposal can cause costly plumbing problems and harm the environment? Here’s what you need to know to avoid trouble...
Image: photo of grease containers ready for pickup

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