How Information Technology Services should use social media to bring in customers
Consistent social media presence builds trust and demonstrates expertise, helping local businesses choose the right IT partner.
Where to post
LinkedInB2B networking and professional service promotion dominate here for IT consultants.
FacebookLocal IT service providers use it for community engagement and customer support.
YouTubeTutorials and troubleshooting videos help establish expertise and attract clients.
RedditNiche Q&A and tech support communities provide lead-gen and reputation building.
XTech news and quick updates help maintain visibility among tech-savvy audiences.
When to post
Best timeWeekday mornings, 8-10am
How often2-3 posts/week
Best daysTue, Wed, Thu
Time windowsMorning (8-10am) · Evening (6-8pm)
What to post
Your highest-leverage content: Simple IT troubleshooting tips.
Content angles that work for Information Technology Services:
How to protect your business from cyber threats
Step-by-step guides for common IT issues
Client success stories and testimonials
Updates on new technology trends for small businesses
A post idea to steal
5 Easy Ways to Speed Up Your Slow Computer
Is your computer running sluggish? Here are my top 5 quick fixes to help you get back to work faster!
Sample post
How We Helped a Local Business Stop Ransomware in Its Tracks
Ransomware attacks can cripple small businesses overnight — here’s what we did to protect our client’s data and keep them running smoothly...
Image: before and after screenshot of security dashboard
How eHandshake actually gets Information Technology Services more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Information Technology Services turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.