How Wedding Planner should use social media to bring in customers
Showing up consistently on social helps build trust and inspires couples during their wedding planning journey.
Where to post
InstagramCouples find inspiration here through photos and stories showcasing weddings and planning tips.
PinterestPopular for discovering wedding themes, decor ideas, and mood boards that brides and grooms save.
FacebookLocal couples join groups and follow pages for vendor recommendations and event updates.
NextdoorHyper-local platform where neighbors recommend trusted vendors including wedding planners.
When to post
Best timeWeekday evenings, 6-8pm
How often2-3 posts/week
Best daysTue, Thu, Sat
Time windowsEvening (6-8pm) · Morning (9-11am)
What to post
Your highest-leverage content: Real wedding highlights and planning tips.
Content angles that work for Wedding Planner:
Behind-the-scenes of event setup
Budget-friendly planning advice
Unique theme and decor ideas
Testimonials and client stories
A post idea to steal
5 Essential Questions to Ask Your Wedding Venue
Choosing the right venue can make or break your big day—here are the top questions I always recommend couples ask before booking!
Sample post
Transforming a Backyard into a Dream Wedding Venue
Ever wondered how to turn a simple backyard into a magical wedding setting? Here’s a sneak peek into the process that makes it unforgettable...
Image: before and after photos of a backyard wedding setup
How eHandshake actually gets Wedding Planner more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Wedding Planner turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.