How Elder law attorney should use social media to bring in customers
Showing up on social helps elder law attorneys build trust and provide clarity on complex legal topics for families in need.
Where to post
LinkedInProfessional networking and sharing legal insights attract elder law clients and referrals.
FacebookCommunity engagement and educational content reach older adults and their families effectively.
YouTubeVideo explanations of complex elder law topics help build trust and authority.
RedditNiche Q&A communities provide opportunities for answering elder law questions and lead generation.
When to post
Best timeWeekday mornings, 8-10am
How often2 posts/week
Best daysTue, Thu
Time windowsMorning (8-10am) · Evening (6-8pm)
What to post
Your highest-leverage content: Simple elder law tips for families.
Content angles that work for Elder law attorney:
Common elder law questions answered
Planning for long-term care
Protecting assets and wills
Understanding guardianship and powers of attorney
A post idea to steal
3 Essential Steps to Start Your Elder Law Plan
Thinking about protecting your family’s future? Here are three easy steps to begin your elder law planning today.
Sample post
What You Need to Know About Powers of Attorney
Many families overlook this important document until it’s too late… here’s what you should know to protect your loved ones.
Image: photo of attorney consulting with a senior client
How eHandshake actually gets Elder law attorney more customers
eHandshake is two tools in one system:
Content creation & posting — we write your posts and match them to the right platforms, then publish them for you on demand, so you stay visible online without the guesswork.
A local business referral network — you join a team of nearby businesses in complementary trades who share and amplify each other's posts and send real word-of-mouth referrals. Think business networking or a leads group — like BNI, LeTip, or Boomerang — but online, one business per category (profession exclusivity), working for you between meetings, not just once a week.
Consistent local content plus a business referral network of the companies around you is how Elder law attorney turn an online presence into paying customers.
eHandshake writes and publishes your posts and plugs you into a referral network of local businesses that amplify each one — content marketing and business networking in a single platform.