Social media playbook
How Promotional Products Supplier should use social media to bring in customers
Consistent social presence builds trust and showcases creativity that helps businesses choose the right promotional products.
Where to post
LinkedInB2B networking and showcasing product catalogs to business clients is key.
FacebookActive groups and local business pages facilitate client engagement and promotions.
InstagramVisual product displays and short videos help demonstrate promotional items.
YouTubeProduct demos and unboxing videos attract business buyers researching options.
ShopifyE-commerce storefronts enable direct sales and product discovery.
When to post
Best timeWeekday mornings, 8-10am
How often2-3 posts/week
What to post
Your highest-leverage content: Showcase custom product transformations.
Content angles that work for Promotional Products Supplier:
- Before and after product branding
- Client success stories with promotional items
- Behind-the-scenes of customization process
- Seasonal or event-based product ideas
Sample post
Transform Your Brand with Custom Promotional Products!
See how we turned a simple tote bag into a powerful marketing tool for a local business...
Image: before and after photo of a branded tote bag
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